Mumbai, February 7, 2008 - The Force India Formula One Team today launched its 2008 FIA Formula One World Championship car and unveiled its new livery against the backdrop of the historic Gateway of India in Mumbai. Force India presented its new challenger, the VJM01, in its striking new livery of gold, tungsten and white.

The global launch was attended by several eminent personalities, political leaders and a bevy of celebrities and corporate head honchos along with the leadership team of Force India.

Vijay Mallya (IND) Force India F1 Team Owner, second from right, with guests and the VJM01.

Commenting on the launch of the new Formula One Team car, Dr. Vijay Mallya, Chairman and Managing Director, Force India Formula One Team Limited said, "I am delighted to present before you the livery of the brand new car that will compete in the 2008 FIA Formula One World Championship. Today is a memorable day not only for me as the owner of India's first-ever Formula One team, but also for millions of Indians who can today watch India occupy a place of pride as Force India becomes the first and only Indian Formula One racing team to compete with the best in the world, at the pinnacle of motorsport."

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